Michigan CLE - Media and Advertising Courses
Michigan CLE
Accreditation Info
CLE is voluntary for Michigan attorneys. To view our full accreditation details please .
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Protecting Your Brand During a Pandemic
Covid-19 has damaged businesses across markets, wreaking financial as well as organizational havoc. This CLE course will address strategies to protect your business and its image against harm in a time when deadlines are delayed, licensing opportunities are cancelled and everything is uncertain. The course will present leading trademark and brand management lawyers who will provide tips for safeguarding your image in times of crises. The course is directed to both attorneys and others who are... More Info
$291General Credit -
Branding and Business, with a Primer on Non-Use Due to Covid-19
Selecting a distinctive brand for a business’s services and products requires creativity and skill. This CLE course will help businesses as well as their counsels on the key elements to consider as well as how to protect the brands once they’re created. Federal and state trademark registration issues will also be discussed, as well as how to assess branding as a business grows and develops. Brand growth potential and strategies for preventing infringement will also be discussed. More Info
$291.25General Credits -
Athlete Agency Law: Keeping Athletes & Agents On the Field
Sports law is experiencing a major overhaul as athletes at all levels begin to bypass agents in favor of self-representation or advice from sports lawyers. Simultaneously, the competition for endorsement money and scholarship is increasingly fierce. This CLE course focusing on Athlete Agency Law will provide an overview of state, federal and NCAA recruiting rules as well as agency and athlete regulation. The course is particularly suited to attorneys involved in high school to NCAA compliance... More Info
$551.5General Credits -
Sports Marketing & Media's Top Legal Issues: Analyzing the Past and Preparing for the Future
The marketing machine surrounding sporting events is dynamic and lucrative. Yet even the most experienced marketers can find themselves in legal trouble when marketing around sports. Complicated governing body rules, the nuances of local practices and the increasingly detailed and evolving intellectual property laws can all serve to trip up marketing professionals. Mistakes can derail deals, destroy relationships and result in expensive disputes. With so much at stake, agencies, individuals, b... More Info
$291.25General Credits -
The Law And Practice Of Representing Comic Book Creators
The comic book industry has its own particular set of legal issues, laws and regulations. This CLE course will offer a comprehensive overview of the past year in comic book litigation and transactional work while presenting the fundamental concerns of representing comic book industry clients. The course will explain diversity and inclusion issues, emerging intellectual property issues, self-publishing and contract laws. The course will conclude with a Q & A. More Info
$813General Credits -
Hot Topics in Theater Law
There’s more to Broadway than just lights, camera, action. The legal issues involved in producing a Broadway show and the responsibility of a theater attorney as production counsel are myriad and complex. This CLE course will explain the legal issues involved in producing a multi-million dollar spectacle including how to deal with Broadway’s union and trade association, the role of the general manager, production entity formation, underlying rights and applicable contracts for creative staff.... More Info
$551.5General Credits -
Stranger Than Fiction 2.0: True Crime Legal Issues
The entertainment industry has made true crime a subject of popular fascination. But as production companies look to push the envelope to keep the audience entertained, it’s important to assess the various pitfalls and analyze risk. This CLE course will explain the legal issues surrounding using real-life events for entertainment and how to adapt true crime for a mass audience. The course will review strategies for negotiating with law enforcement including obtaining access and materials. Mana... More Info
$291General Credit -
An Attorney’s Guide to Online Defamation & Website Removal
Amidst all the discussion of the pros and cons of social media, one of the more recent developments in the con area is that of internet defamation. This CLE course will focus on how this type of case begins and the various available strategies to resolve it. The most likely perpetrators, motives for defamation and how online free speech may apply will all be explored as well as pitfalls to avoid in bringing such a lawsuit. The course will use existing case studies to analyze potential results... More Info
$291General Credit -
A Corporate Counsel Song and Dance: Keeping your Corporation in Tune and Out of Court
The notion of copyright seems almost antiquated in the modern world. How does one reinforce ownership over anything when almost everything can be copied and shared at the push of a button? This CLE course will explain the various challenges that attorneys regularly confront when counseling corporations as well as how to respond to them. The course will primarily focus on issues related to the music industry but the central principles are applicable to all forms of copyrighted material. More Info
$291General Credit -
Legal Issues Related to Launching a Global Advertising Campaign
Beyond the rules and regulations for advertising campaigns on a national scale, global campaigns fall under an entirely different framework. This CLE course will address topics related to global campaigns including the use of influencers, how to conduct sweepstakes and contests and launching social media campaigns. Tips and strategies for working with local counsel in multiple countries will all be presented. More Info
$291General Credit
