Michigan CLE - Media and Advertising Courses

This is a listing of Media and Advertising CLE Courses for Michigan. Please make your selection below of Michigan CLE courses. Click "Add To Cart" to purchase Individual CLE Courses. For more information about a particular CLE course, click on the "More Info" link. Click the "Preview" button to view a short preview of the course.

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Michigan CLE
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  • Branding and Business, with a Primer on Non-Use Due to Covid-19

    Selecting a distinctive brand for a business’s services and products requires creativity and skill. This CLE course will help businesses as well as their counsels on the key elements to consider as well as how to protect the brands once they’re created. Federal and state trademark registration issues will also be discussed, as well as how to assess branding as a business grows and develops. Brand growth potential and strategies for preventing infringement will also be discussed. More Info

    $29
    1.25General Credits
  • Athlete Agency Law: Keeping Athletes & Agents On the Field

    Sports law is experiencing a major overhaul as athletes at all levels begin to bypass agents in favor of self-representation or advice from sports lawyers. Simultaneously, the competition for endorsement money and scholarship is increasingly fierce. This CLE course focusing on Athlete Agency Law will provide an overview of state, federal and NCAA recruiting rules as well as agency and athlete regulation. The course is particularly suited to attorneys involved in high school to NCAA compliance... More Info

    $55
    1.5General Credits
  • Sports Marketing & Media's Top Legal Issues: Analyzing the Past and Preparing for the Future

    The marketing machine surrounding sporting events is dynamic and lucrative. Yet even the most experienced marketers can find themselves in legal trouble when marketing around sports. Complicated governing body rules, the nuances of local practices and the increasingly detailed and evolving intellectual property laws can all serve to trip up marketing professionals. Mistakes can derail deals, destroy relationships and result in expensive disputes. With so much at stake, agencies, individuals, b... More Info

    $29
    1.25General Credits
  • The Law And Practice Of Representing Comic Book Creators

    The comic book industry has its own particular set of legal issues, laws and regulations. This CLE course will offer a comprehensive overview of the past year in comic book litigation and transactional work while presenting the fundamental concerns of representing comic book industry clients. The course will explain diversity and inclusion issues, emerging intellectual property issues, self-publishing and contract laws. The course will conclude with a Q & A. More Info

    $81
    3General Credits
  • Hot Topics in Theater Law

    There’s more to Broadway than just lights, camera, action. The legal issues involved in producing a Broadway show and the responsibility of a theater attorney as production counsel are myriad and complex. This CLE course will explain the legal issues involved in producing a multi-million dollar spectacle including how to deal with Broadway’s union and trade association, the role of the general manager, production entity formation, underlying rights and applicable contracts for creative staff.... More Info

    $55
    1.5General Credits
  • Stranger Than Fiction 2.0: True Crime Legal Issues

    The entertainment industry has made true crime a subject of popular fascination. But as production companies look to push the envelope to keep the audience entertained, it’s important to assess the various pitfalls and analyze risk. This CLE course will explain the legal issues surrounding using real-life events for entertainment and how to adapt true crime for a mass audience. The course will review strategies for negotiating with law enforcement including obtaining access and materials. Mana... More Info

    $29
    1General Credit
  • An Attorney’s Guide to Online Defamation & Website Removal

    Amidst all the discussion of the pros and cons of social media, one of the more recent developments in the con area is that of internet defamation. This CLE course will focus on how this type of case begins and the various available strategies to resolve it. The most likely perpetrators, motives for defamation and how online free speech may apply will all be explored as well as pitfalls to avoid in bringing such a lawsuit. The course will use existing case studies to analyze potential results... More Info

    $29
    1General Credit
  • A Corporate Counsel Song and Dance: Keeping your Corporation in Tune and Out of Court

    The notion of copyright seems almost antiquated in the modern world. How does one reinforce ownership over anything when almost everything can be copied and shared at the push of a button? This CLE course will explain the various challenges that attorneys regularly confront when counseling corporations as well as how to respond to them. The course will primarily focus on issues related to the music industry but the central principles are applicable to all forms of copyrighted material. More Info

    $29
    1General Credit
  • Legal Issues Related to Launching a Global Advertising Campaign

    Beyond the rules and regulations for advertising campaigns on a national scale, global campaigns fall under an entirely different framework. This CLE course will address topics related to global campaigns including the use of influencers, how to conduct sweepstakes and contests and launching social media campaigns. Tips and strategies for working with local counsel in multiple countries will all be presented. More Info

    $29
    1General Credit
  • Thinking about IP Rights in Social Media Marketing & other Global Campaigns

    Presented by a panel of lawyers representing six countries, this CLE course provides a thorough review of issues related to trademark, copyright and publicity issue rights as they apply to social media and internet ad campaigns on a global scale, The course will present the application of jurisdiction in online campaigns as well as requests for consent in user-generated content. whether it is permissible to require contest entrants to relinquish their rights will also be discussed. More Info

    $29
    1General Credit
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